Benchmark Email
Benchmark Email is a well-known email marketing service among Japanese SMEs. Japanese support and local servers deliver high deliverability, while an intuitive UI makes it accessible even for email marketing beginners.
Unlike English-language tools, Benchmark Email is genuinely optimized for Japanese email marketing — Japanese content support, local customer service, and templates that match Japan's distinct HTML email design conventions. If you're launching your first email campaign targeting Japanese customers, it's the safest starting point.
Is deliverability good for Japanese recipients?
Yes — Japan-based servers and ISP relationships ensure high deliverability to Japanese recipients.
How is it better than Mailchimp for Japan?
Japanese phone support and the ability to contract with a Japanese entity make it more accessible for Japanese companies.
Are there many design templates?
Hundreds of free templates are available and easy to customize.